Cooling Underwire Minimizer Bra

Cooling Underwire Minimizer Bra

 (3,920 Reviews)
$19.95
$19.95 $39.95
SAVE 50% Sold out
Cooling Underwire Minimizer Bra

Cooling Underwire Minimizer Bra

$19.95
$19.95 $39.95
SAVE 50% Sold out

  • "I’ve tried so many minimizers that just squish. This one smooths me out and keeps everything lifted and breathable all day."

    Jessica R.

  • “I love how it The underwire is super comfy and the cooling fabric really works. I don’t come home dying to rip it off.”

    Kenzie D.

  • “It disappears under every shirt, gives great shape, and doesn’t leave marks. I’m officially obsessed.”

    Sarah G.

    Product Details

    Your Go-To Cooling Minimizer Bra

    Designed for all-day comfort and confident shaping, this bra features breathable Smart Cooling fabric, flexible underwire, and a smoothing minimizer fit that reduces up to 1.5 cup sizes. With wide, no-dig straps and a seamless finish, it supports, lifts, and cools—without ever showing through. Perfect under everything from blouses to tees.

    Wash & Care

    Wash & Care

    Hand wash cold with like colors. Use mild detergent.

    Do not bleach. Do not wring.

    Lay flat to dry. Do not tumble dry or iron.

    For best shape and longevity, avoid machine washing.

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    Your Boobs, But Better.

    Finally a bra that lifts, smooths, and keeps you cool all day without sacrificing comfort or style.

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    Instantly Minimizes

    Reduces the appearance of your bust by up to 1.5 cup sizes—without flattening.

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    Stays Cool All Day

    Smart Cooling fabric keeps you dry, fresh, and comfortable for 10+ hours.

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    Zero Shoulder Strain

    Wide, weight-distributing straps offer secure support without digging in.

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    Invisible Under Clothes

    Seamless edges and smooth shaping disappear under even the clingiest tops.

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    Pink Sugar vs Others

    See why women are ditching their old bras for comfort, cooling, and confidence that actually lasts.

      Others
    Cooling, moisture-wicking fabric
    Minimizes without flattening
    Flexible underwire that doesn’t dig
    Wide, no-slip weight-distributing straps
    Reduces back and side bulge
    Comfortable enough for all-day wear

    REAL CUSTOMERS REAL REVIEWS

      Testimonials

      • I forgot I was even wearing it.

        "I live in a hot, humid climate and most bras leave me feeling sticky and miserable by noon. This one? Total game-changer. The cooling fabric actually works—I stay dry, supported, and comfortable all day. It’s the first underwire I’ve worn that doesn’t make me want to rip it off the second I get home."

        Sarah U.

      • Minimizing without the dreaded pancake effect..

        "I’ve tried other minimizer bras, but they always left me feeling squished and shapeless. This one smooths and lifts in all the right places while still making me look smaller. My tops fit better, my silhouette looks sleeker, and I finally feel confident again in fitted clothes."

        Kelcie F.

      • Support that doesn’t hurt

        As a 40G, finding a bra that can hold me up without digging into my shoulders or leaving marks is almost impossible. This bra seriously delivers. The wide straps don’t budge or hurt, and the underwire is so flexible I forget it’s even there. It feels like it was made for my body.

        Brittney L.